Blog Era 001. Capsule

This capsule is a tribute to the 2010–2015 blog era — when style felt discovered, not advertised. Inspired by the days of Tumblr dashboards, early SoundCloud drops, and artists like Big Sean, Dom Kennedy, and Kid Cudi, this collection brings back that fearless, layered energy.

Featuring structured snapbacks and vintage-inspired jerseys and sweatshirts, each piece captures the nostalgia of throwback sports culture, oversized fits, and statement graphics — reworked with a modern edge.

Going back to

The Start of a Era.